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Saturday July 26th 2014

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Thinking (and Shopping) Pink

by Jennifer Leigh

Donating isn’t just about writing a check and sitting back. During October — and really all year round—you can sport “pink” items that not only contribute to cancer research, but are also pretty stylish. Bonus, by visibly raising awareness for breast cancer you might inspire others to do the same.

Live In Pink by Suzanna Dai Earrings
Breast cancer survivor Giuliana Rancic and Loft have joined forces to create a small, but mighty jewelry collection. Now through October 31, Loft will donate 60 percent of proceeds from the Live In Pink line to the Breast Cancer Research Foundation. loft.com

Professor Blastoff Shirt
Last year, comedian Tig Notaro suffered Clostridium difficile, better known as c-diff, the unexpected loss of her mother and breast cancer in the span of a few months. After her famous set at The Largo on Los Angeles, (and a double mastectomy) she has shot to fame with a book, movies and television shows in the works. You can also listen to her and fellow comedians David Huntsberger and Kyle Dunnigan every week on their podcast, Professor Blastoff. This month, the team is offering a handmade screen print t-shirt featuring one the show’s catchphrases “Happy Birthday Dan.” Even if you don’t get the joke, you can find comfort in the fact that a portion of proceeds will be donated to the American Cancer Society. professorblastoff.com

Gaiam’s Pink Ribbon Yoga Mat
Research shows that regular exercise at a moderate level for three to four hours a week can reduce the risk for cancer by 30 to 40 percent. Be the envy of your fellow yoga students with a pretty pink yoga mat by Gaiam. Mats also come with a free yoga workout download. One dollar from every purchase will go to the Breast Cancer Research Foundation. gaiam.com

Philosophy’s Shower for a Cure
This 3-in-1 shampoo/bath and shower gel packs a lot of punch. With 100 percent of the net proceeds going to the Woman’s Cancer Research Fund, getting squeaky clean was never so philanthropic. philosophy.com

Marc Jacobs’ Daisy Hot Pink
In support of Breast Cancer Awareness, fashion designer Marc Jacobs has added a hot pink spin to the popular Daisy Eau de Parfum with an added top note of strawberry. A portion of the proceeds will be donated to the National Breast Cancer Foundation. marcjacobs.com

Essie’s Pink Polish
Manicures have never looked so good. For the second year in a row, Essie added two new pinks to its bevy of glorious colors. This year, you can choose from Pink Works and Pink About It. At $8 each, go ahead and get both. A portion of the proceeds will go toward Living Beyond Breast Cancer. Shop fast — the polishes are sold out on Essie.com, but you can still snag them at Nordstrom.com.

Keep A Breast Foundation
Those cute, little “I Love Boobies” bumper stickers and bracelets? That’s all from the Keep a Breast Foundation (KAB). Search Shopkab.com, and you’ll find plenty of pink swag for the entire family. Proceeds fund KAB, which hosts support and educational programs and research.